As 2020 came to a close, ChatGPT, an artificial intelligence chatbot, became the fastest-growing app in history, reaching an impressive 123 million users in just three months after its launch. This next-generation chatbot is powered by natural language processing, allowing users to have a human-like conversation with AI. This raises the curiosity of tech giants like Google, which is now also jumping on the bandwagon by launching its own chatbot in 2023. AI is capital-intensive as it requires massive data and computer power, and many small companies outside of the OECD are struggling to access the data they need.
In terms of international trade, AI has the potential to scale up impacts and help small businesses. For example, in agriculture, AI is being used in robotic milking systems and in satellite imagery processing, while in the healthcare sector AI is aiding medical image analysis and cancer diagnosis research. AI can even screen job applicants in asynchronous video interviews and assist developers with software codes.
The International Trade Centre (ITC) has taken note of the exponential growth of AI usage and is now preparing to use it for its own purposes. AI will aid in trade data analysis, improve the learner experience in the ITC’s SME Trade Academy, and even provide customer service to clients. Some of these jobs will inevitably be replaced by robots, and the ITC is fully aware of this. Continuous learning and reskilling will be necessary for both blue- and white-collar workers.
The International Trade Centre (ITC) is an intergovernmental agency which works alongside the World Trade Organisation (WTO) and UNCTAD to foster a global economy. Founded in 1964, ITC has since become one of the leading players in international trade and has helped over a billion people to improve their lives and livelihoods. The centre is dedicated to helping small and medium sized enterprises (SMEs) grow and be connected to global markets. Martin Labbé, the ITC’s Tech Sector Development Coordinator and programme manager, has been leading the organisation’s effort to stay ahead of the technology curve. With his extensive knowledge and experience in the field, Martin is helping the ITC ensure that they continue to deliver the best assistance possible to the small businesses of today.
